Sports Fund 1 is a private sports investment company focused on financing the expansion of the United States Basketball Network (USBN). Our strategy supports professional teams, media platforms, sports technology, sponsorship assets, events, and other scalable revenue opportunities within the USBN ecosystem.
Sports Fund 1 provides growth capital and strategic oversight to support the expansion of the United States Basketball Network. Our investment strategy focuses on professional teams, media, technology, sponsorships, events, and operational infrastructure designed to create diversified revenue and long-term enterprise value.
Deploying capital into high-priority USBN growth initiatives and future expansions
Expanding sponsorship, media, ticketing, merchandise, and USBNsi technology revenue
Building repeatable systems for teams, markets, events, and digital platforms
Focused on disciplined decision-making, accountability, and investor communication
Supporting USBN’s expansion into new markets through professional teams, live events, and locally built fan communities.
Building audience and commercial reach through USBNtv, the USBN App, USBNsi, digital content, sponsorships, and advertising.
Developing revenue opportunities across sponsorships, media, tickets, merchandise, concessions, licensing, events, and strategic partnerships.
Learn how Sports Fund 1 plans to provide growth capital for the expansion of the United States Basketball Network, its professional teams, media platforms, technology, events, and revenue-generating assets.
Sports Fund 1 is a privately held sports investment company created to provide capital, strategic oversight, and growth support to selected sports-related businesses. Its initial focus is helping fund the expansion of the United States Basketball Network and its connected teams, media, technology, sponsorship, and community-based revenue opportunities. Sports Fund 1 is designed to give qualified investors access to the growth potential of emerging sports businesses outside the major professional leagues.
Sports Fund 1 invests in carefully selected sports-related businesses and growth initiatives with the potential to build sustainable, scalable revenue. Its initial focus is the expansion of the United States Basketball Network, including its professional teams, media platforms, technology, sponsorship assets, events, merchandise, and related business opportunities. Each investment is evaluated based on market potential, management capability, revenue strategy, operational risk, and long-term growth prospects.
The United States Basketball Network (USBN) is a professional basketball organization and media platform focused on developing, operating, and promoting basketball outside the NBA. USBN produces the United States Basketball Championship, supports professional teams and players, and connects fans through live games, digital media, the USBN App, USBNtv, and sports intelligence technology. Its long-term goal is to build a scalable national basketball system that creates opportunities for athletes, teams, communities, sponsors, and investors.
Prospective investors can learn more by completing the contact form on the Sports Fund 1 website or emailing info@sportsfund1.com. A representative will provide additional information, discuss the fund’s strategy and investment process, answer questions, and explain the next steps for qualified investors. All prospective investors should review the applicable offering documents, risks, terms, and disclosures before making any investment decision.
Sports Fund 1 is led by Brian Caswell, its founder and the Chairman and CEO of the United States Basketball Network. He is responsible for investment evaluation, capital allocation, strategic planning, performance oversight, and the long-term direction of Sports Fund 1. Independent accounting and financial reporting support is provided by Maurie West and WesTax, Inc.
Sports Fund 1 offers qualified investors an opportunity to participate in the growth of emerging sports businesses that may be overlooked by traditional investment markets. Its initial strategy centers on the expansion of the United States Basketball Network and its teams, media platforms, technology, sponsorship assets, events, and related revenue opportunities. The investment thesis is based on disciplined capital deployment, diversified revenue development, strategic oversight, and long-term scalability. As with any private investment, returns are not guaranteed, capital is at risk, and prospective investors should carefully review all offering documents, terms, and disclosures before investing.
Request the investor overview and schedule a conversation about Sports Fund 1’s strategy for financing the growth of the United States Basketball Network.
© 2026 Sports Fund 1. All rights reserved.
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